“Brock Lesnar got on the card and Brock’s a huge draw. So right as Brock was getting announced, I was at UFC 199 with Luke Rockhold. I started hearing these rumors so I started texted Brock. I’m like, ‘Hey, Brock are you fighting? Tell me please.’ He didn’t respond. So I wrote, ‘Hey, Brock, is it Christmas time in the Cormier household?’ because Brock sells pay-per-views, I am obviously one of the guys that gets pay-per-view dollars. And he goes, ‘Merry Christmas.’ That’s all he wrote back. I was like ‘Brock you’re the f***ing man’ and ‘congratulations and welcome back, buddy.’ My wallet jumped out of my damn pocket. I had to pick it up off the ground.”
-Daniel Cormier relays his text message exchange with Brock Lesnar during UFC 199 and his reaction to Lesnar coming back at UFC 200 in an interview with the Opie and Jim Norton Show (transcribed by FoxSports.com).
Penick’s Analysis: That’s the right reaction. For as good as Cormier and Jon Jones are and have been, their respective best draw came together in their first fight at UFC 182 and that was still under a million buys. Brock Lesnar’s appearance on the UFC 200 card pushes what may have been a similar buyrate to an even higher level, greatly benefiting both main event fighters. It’s good for both men to recognize the benefit, and they’ve both embraced it wholeheartedly.
[Photo (c) Joe Camporeale via USA Today Sports]
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